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Pictures and graphics: They can be in color or black-and-white. If you decided to provide them to us, we can accept them in almost any IBM compatible format. In general, graphics should be in .gif and photos in .jpg format.
On-line forms: An e-mail address is required. A visitor can fill what information you want on-line and send it to a predetermined email address with a press of a button. People who use the web don't want to print out a page and fax or mail it for simple request. The only time people would want to fax or mail a form is if they are ordering an item and don't want to send their credit card information on-line or wish to pay via check or money order.
Web counter: Used to count
visitors to your site. They usually count the visitors on one particular
page. Our counter does not count reloads and shows a true count on that
particular page. Without one, it's difficult to see how many people visit
your site. We provide one for free.
Be aware some counter count reloads or increase when
other pages on the same site are visited.
Some businesses use this technique to fool their customers with a higher
number.
Indexes(or search engines): Once you are listed in an index, you can be found by people searching for the keywords that describe your site (see below). If you are not listed in them, then the only way someone can find you would be on our site (if your page is with us). So in addition to being on our site you should also be listed in the search engines, to attract as many visitors (or customers) as possible.
Adding (registering with) to indexes: We can registrate you with over 900 search engines. This will include indexes in German speaking countries as well. Our special software can do that in a short time period, doing it manually will take you days, if not weeks.
Description and keywords:
The description and keywords are very important, when you register
with an index they will send a spider (a computer program to retrieve website
information) to your page. It will look for the title, description, and
keywords and return them to the index. These items are hidden and have
to be programmed in. When people search for web sites they type in words
that interest them.
Keywords: no more than 1000 characters or 125 words
Description: no more than 200 characters or 25 words
An example:
Description: Largest German language book seller in the USA with
a nationwide and overseas distribution.
Keywords: german, german-language, german-american, german-us, books,
buch, bücher, import, book-imports, deutsch, literatur, lesen, kultur,
culture
A person looking German books might go to a search engine and type in the words "German Literature". The search would return your site if you have it as one of your keywords.